Amazon has the Disney Pictionary Game priced at only $12.99, and ships for FREE with Super Saver Shipping or Amazon Prime. I was at Target today and this same game was priced at $29.99.
If you are heading to Target anytime soon, this may be a great chance to try out their online holiday price matching, just show them the Amazon price via your phone or they can look up the online price at the customer service counter.
Keep in mind Amazon prices can change at anytime, so this price may change before you have the chance to get to Target. Price was valid when posted in 12/6/12.